San Bernardino County Employee Engagement Initiative

About the Program

Category: Information Technology (Best in Category)

Year: 2023

The San Bernardino County Employee Engagement Initiative was established to replace the county employee’s internal communication process (Postmaster). The Postmaster system used a limiting website editor and included a manual email process. This initiative represents a collaboration between the County Administrative Office (CAO) and Innovation and Technology Department. This Employee Engagement Initiative uses the GovDelivery Communications Cloud (GovDelivery), provided by Granicus. GovDelivery is a web-based e-mail management system that allows the CAO to distribute news and information to their 22,000+ county employees. The new solution is a digital communications tool that allows the CAO to powerfully construct email messages using custom-built branded templates, social media, and SMS messages for employees. It allows CAO staff to provide a consistent and familiar experience to easily connect with its employees. The new solution also provides important reporting metrics to help CAO staff analyze the performance of their communication at a high level, or individual bulletin, such as a newsletter, to understand which content is the most engaging to their employees.